Call for Nonprofits, Collectives and Artist-Run Galleries: 63rd Toronto Outdoor Art Fair

TOAF62 at Nathan Phillips Square, July 2023. Photography by Shane Fester.

63rd Toronto Outdoor Art Fair – Call for Nonprofits, Collectives and Artist-Run Galleries

July 2024, Nathan Phillips Square
Final Application Deadline: March 7, 2024 @ 11:59 PM EST

Toronto Outdoor Art Fair invites visual arts and fine craft collectives, nonprofit galleries and artist-run centres from across Canada to submit proposals to exhibit and sell the works of their artist members. Showcase and promote your mission and reach out to a new audience of 165,000+ visitors in a limited number of community booths alongside over 400+ individual artists during the 63rd Fair this July 2024.

Who can apply?

  • Artist Collectives
  • Artist-Run Centres and Galleries
  • Visual Arts Nonprofits
  • Visual Arts Guilds and Groups

Many organizations and art collectives have taken advantage of this opportunity to showcase their membership and promote their mission, including La Guilde, Amazing Moss Park Art Collective, Propeller Centre for the Arts, Toronto Potters, Scarborough Arts, Tangled Arts + Disability, F8 Photography Collective and Creative Works Studio. This opportunity is open to collectives and groups across Canada.

Deaf Culture Centre Community Booth at TOAF 2023 at Nathan Phillips Square. Photography by Shane Fester.

What does TOAF offer?

Unprecedented visibility: Develop new audiences at Canada’s best-attended outdoor art Fair. Plus:

  • Get your work in front of 100K website visitors
  • Curator Invitations to our popular digital programming: Curated Collections, Studio Tours, and Artist Chats
  • Social media promotion to TOAF audiences, increasing your followers!

A far-reaching marketing campaign: Benefit from TOAF’s multi-platform local and national marketing and promotions (150K value).

  • Print and digital advertising (BlogTO, CBC Arts, Globe & Mail, transit, wild postings and radio stations)
  • Publicity and earned media coverage (TV, radio, magazine interviews & features)
  • Social media & newsletter campaigns with 41K reach

Onsite & online support: Capitalize on a wide variety of support, including a robust team of onsite volunteers, online portfolio tips and professional development workshops.

What does it cost?
Onsite & Online
10’x10’ Booth: $1,750
10’x20’ Booth: $3,000

Online Only
$500

How to Apply
Submit all materials as a single PDF to info@TOAF.ca by March 7, 2024, at 11:59 PM.

Proposals must include:

  • Mission and mandate of your organization/group (max. 300 words)
  • Statement of Intent/Curatorial Vision: How this opportunity is a fit for your organization, how it will advance your mandate or benefit your members (max. 750 words)
  • A booth image/visual representation of your proposed installation at the Fair (If applying for in-person)
  • Full names, website URLs and one image for each artist who intends to participate in your booth (6-11 artists)*. Ensure each image is captioned with dimensions, medium and name of the artist
  • Contact information for the organization’s representative

*You can only put forward names of artist members who do not plan to apply as individual artists for the 63rd Toronto Outdoor Art Fair in 2024.

Apply Now

Community Booth at TOAF 2023 at Nathan Phillips Square. Photography by Shane Fester.

Testimonials:

“I would encourage any artist group to apply to represent their community in this iconic Toronto art institution. The energy is high, and the public is plentiful and enthusiastic.” —Carolynn Bloomer, Toronto Potters at NPS

“Our collective was offered visibility to a much wider audience even though we were not able to attend the in-person fair in Toronto. In addition, we will continue to be shown online for the coming year, offering additional opportunities to be purchased and get in front of more eyes.” —Catherine Gutsche, 7 Works Collective (Exclusively Online)

“My experience at TOAF62 was the highlight of the year for me. Some had seen my CBC ARTS article that week and came to check out my paintings. Coming from a small town and growing up in an isolated northern community in the Northwest Territories, and having so many people see, compliment and admire my work was a surreal experience and special to me.” —Darrell Chocolate, 2023 Participating Artist (Yellowknife, NWT) & Travel Bursary Recipient

TOAF62 at Nathan Phillips Square, July 2023. Photography by Shane Fester.

About Toronto Outdoor Art Fair
Toronto Outdoor Art Fair (TOAF) is Canada’s leading outdoor and online art fair. Established in 1961 to connect Canadian artists directly to the public, TOAF showcases 400+ emerging and established visual artists, including painters, photographers, sculptors and artists working in ceramics, textiles, jewellery and more. The event brings together 165,000 art lovers and enthusiasts who spend over 2 million dollars on art during the Fair. This free public event takes place every July – rain or shine – at Nathan Phillips Square in the heart of downtown Toronto. Since 2020, TOAF’s online Fair has become Canada’s fastest-growing e-commerce and discovery platform for artists across Canada. The Toronto Outdoor Art Fair is a registered charitable nonprofit organization.

416-408-2754 | info@TOAF.ca
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